A Buffer alternative
that plans your week.
POSTIVA plans your Facebook, Instagram and LinkedIn posts around your business goal. Here is how it compares with Buffer on price, networks and planning, with every Buffer fact taken from Buffer’s own pricing page.
Source for the Buffer facts: Buffer pricing, checked 2026-10-23.
POSTIVA and Buffer
side by side
Prices as each company shows them, billed monthly unless noted. Every Buffer fact links to the Buffer page it comes from.
| Feature | POSTIVA | Buffer |
|---|---|---|
| Free plan | FREE: $0, no card and no expiry. 1 weekly strategy to get started, the calendar with automatic publishing, analytics, 2 AI images a month and 10 text optimizations, for 1 social profile. | Free plan: up to 3 channels, 10 scheduled posts per channel at a time, 1 user, AI Assistant and Insights with 30 days of history. Source: Buffer pricing, checked 2026-10-23 |
| Paid plans | CREATOR $29.99 and PRO $49.99 a month. CREATOR covers 1 social profile, PRO covers 3 (see the next row). See pricing. | Priced per channel: Essentials $6 and Team $12 a month per channel, billed monthly ($5 and $10 billed yearly). Channels above 10 cost less each. Source: Buffer pricing, checked 2026-10-23 |
| What one account covers | 1 social profile on FREE and CREATOR, 3 on PRO. A profile is one brand: it connects one Facebook Page, one Instagram account and one personal LinkedIn profile. | A channel is one connected social account, such as one Instagram profile or one Facebook Page, and paid plans bill each channel. Source: Buffer pricing, checked 2026-10-23 |
| Free trial | CREATOR and PRO: 30 days free, started on the web with a card. After 30 days the plan renews automatically at $29.99 (CREATOR) or $49.99 (PRO) a month unless you cancel before the trial ends. The iOS and Android apps have no trial and charge straight away. | 14-day free trial on paid plans. Without payment details, the account moves to the Free plan when it ends. Source: Buffer pricing, checked 2026-10-23 |
| Networks | Facebook and Instagram (publishing, comments, analytics, history import) and a personal LinkedIn profile (publishing only). | Bluesky, Facebook, Google Business Profile, Instagram, LinkedIn, Mastodon, Pinterest, Substack, Threads, TikTok, X and YouTube. Source: Buffer pricing, checked 2026-10-23 |
| Planning and AI | A weekly strategy built from your business goal, audience and offer, a daily plan of tasks, and an AI assistant that drafts posts in your brand voice. | Ideas, drafts, a queue and a visual content calendar that you fill with your posts, plus an AI Assistant to refine and repurpose content. Source: Buffer pricing, checked 2026-10-23 |
| Team | Collaborators invited by email on CREATOR or PRO, with an optional approval step before their posts go live. | Free and Essentials: 1 user. Team: unlimited team members, approval workflows and access per channel. Source: Buffer pricing, checked 2026-10-23 |
| Comments | Facebook and Instagram comments in one list. On CREATOR and PRO, profile protection rates each new comment: suggested replies in your voice, and clearly toxic comments hidden automatically (100 comments a month on CREATOR, 500 on PRO). FREE has no suggested replies or protection. | Reply to comments on 10 networks, with AI reply suggestions (5 a week on Free, unlimited on paid plans) and saved replies. Source: Buffer pricing, checked 2026-10-23 |
| Analytics | Followers, reach, reactions and comments for Facebook and Instagram, the best hours to post and a weekly stats email, on every plan. | Insights with 30 days of history on Free. Paid plans add unlimited history, a performance overview and reports exported as CSV, PDF or markdown; Team adds branded reports. Source: Buffer pricing, checked 2026-10-23 |
POSTIVA prices are from our pricing. Prices change, so check the Buffer page before you decide.
A weekly plan
or a calendar to fill
Buffer is built around the content you bring: you capture ideas, write drafts and add posts to a queue and a visual content calendar, and its AI Assistant helps you refine and repurpose what you wrote (source: Buffer pricing, checked 2026-10-23). That works well when you already know what to post.
POSTIVA starts one step earlier. From your business goal, audience and offer it builds a weekly strategy: a goal for the week, topics, formats and a next step. The daily plan turns it into the day’s tasks, and the AI assistant asks about your angle, example and tone before it drafts a post in your brand voice. You approve the content and the time, and POSTIVA publishes it.
So the real question isn’t which tool schedules better. It’s whether you want help deciding what to post.
Choose Buffer if
one of these is you
Buffer does several things POSTIVA doesn’t. If one of them matters most to you, Buffer is the better pick.
- You post beyond Facebook, Instagram and LinkedInBuffer also connects TikTok, YouTube, Pinterest, X, Threads, Bluesky, Mastodon and Google Business Profile. POSTIVA publishes to Facebook, Instagram and a personal LinkedIn profile. Source: Buffer pricing, checked 2026-10-23
- You want the lowest price for scheduling aloneBuffer Essentials is $6 a month for one channel on monthly billing, and its Free plan covers up to 3 channels. If you already know what to post, that’s hard to beat. Source: Buffer pricing, checked 2026-10-23
- A whole team shares the workBuffer Team adds unlimited team members, approval workflows and access per channel. POSTIVA collaborators work inside a profile you own. Source: Buffer pricing, checked 2026-10-23
- You report to clients or connect other appsBuffer’s paid plans export reports as CSV, PDF or markdown, Team adds branded reports, and Buffer connects to Canva, Zapier, Google Drive and more. Source: Buffer pricing, checked 2026-10-23
Check the scope
and choose your workflow
We’d rather you pick the tool that fits than the one on this page.
- Agencies with many client brandsFREE and CREATOR cover 1 social profile (one brand) and PRO covers 3. Need to manage more brands or clients? Contact us for an individual plan tailored to your needs.
- Brands that live on TikTok, YouTube or PinterestPOSTIVA doesn’t publish there. Its plans and analytics are about Facebook and Instagram, plus publishing to a personal LinkedIn profile.
- Businesses that post as a LinkedIn company pagePOSTIVA publishes to a personal LinkedIn profile, not to a company page, and LinkedIn posts don’t get comments, analytics or a history import.
- People who only want a schedulerPOSTIVA FREE includes the calendar and automatic publishing for 1 brand profile. Ongoing weekly strategies are included in CREATOR and PRO; FREE includes an initial strategy.
Switching, price
and trying it first
Your Facebook and Instagram posts from the last 3 calendar months can come with you, with their comments and reaction totals: start the historical import after you connect a profile. It’s on every plan. LinkedIn posts aren’t imported.
Not for scheduling alone. One POSTIVA profile connects a Facebook Page, an Instagram account and a LinkedIn profile; in Buffer those are 3 channels, which cost $18 a month on Essentials billed monthly, or nothing on Buffer’s Free plan, which allows up to 3 channels with 10 scheduled posts each (source: Buffer pricing, checked 2026-10-23). What CREATOR adds for $29.99 is weekly strategies, new tasks every day, AI writing in your voice and protection for 100 comments a month.
Yes. FREE costs nothing, asks for no card and has no end date. It covers one social profile with automatic publishing and analytics; profile protection isn’t part of it.
Yes, for 30 days, when you start the subscription on the web. The trial needs a card. In the iOS and Android apps there’s no trial and the subscription is charged straight away.
Plan your first week
on the FREE plan
Create an account, describe your business and get your first weekly strategy. No card needed.
No card required. FREE forever.